Be Good to Your Users Blog
When Christmas rolls around, are you a last-minute panic shopper, fighting through the crowds for the last few items left on the shelf at the back of the store? Or do you have your list made up and budget laid out in a spreadsheet come November 1st?
We surveyed over 1,000 members of the WhatUsersDo UK panel to find out how their approach to shopping changes at Christmas, including how organised they are, where they shop and find inspiration, and who they buy gifts for. Here’s what we found out.
Evolution or Revolution? Should you redesign a website from scratch or should you iterate? Here's what the UX community on Twitter had to say.
The last thing you want is for every purchase to be a one-off. Even with a satisfying and efficient sales process, customer retention is something you have to work at.
There’s a high cost to winning over each new customer, so (naturally) you want to hang on to them.