People project human traits onto everything — but now these objects talk back. Whether you like it or not, your users will still assign a personality to your bot if one hasn’t been explicitly designed.
The tricks, hooks, and tactics Facebook uses to keep people coming back have gotten more aggressive and explicit. And that takes away from the actual value the platform provides.
Despite the rise of the discipline, many UXers face lots of internal (and external) “enemies” that prevent us from securing the budgets and resources we need, being taken seriously and even being heard! Lee will discuss some of the most common enemies he’s encountered, and share how others have overcome them.
The next NUX Leeds event is taking place on Monday 25th September in our NEW home at Futurelabs, at 1 Eastgate, Leeds, LS2 7LY with UX research pioneer and long standing NUX friend, Lee Duddell of WhatUsersDo.