Frugal, or Jugaad, innovation provides the UX designer with the opportunity to innovate—not only in a way that ultimately touches the user, but also in a way that positively influences the product-development lifecycle within the organization.
This NN/g article shows both these complementary types of user research play important roles in an iterative design cycle. Qualitative research informs the design process; quantitative research provides a basis for benchmarking programs and ROI calculations.
You’re talking to a human, who is sitting in front of you, being very kind to answer all of your nosey questions. This is the case for relaxing in user research.
Perhaps the most important colors are red, orange and green — the traffic lights of UX. Used correctly, color can evoke a specific reaction in your users and ensure that their experience with your product is as positive as possible.